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      <image:title>Home - We run Design Sprints…</image:title>
      <image:caption>The Design Sprint is a process for testing new ideas, validating products, and solving business problems faster. Originally created by the team at Google Ventures (GV), the Sprint framework was designed to condense the process of defining a problem, creating solutions, and testing with users into just one week. By bringing together a small team of key stakeholders for this intensive (typically 5-day) period, we democratize the problem-solving process by placing participants on an equal footing, regardless of title, standing, or office politics. The exercises in a Sprint are explicitly designed to minimize the often endless debate and conversation that slows down the traditional group brainstorm.</image:caption>
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  <url>
    <loc>https://designsprintconsultants.com/what-is-a-design-sprint</loc>
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    <priority>0.75</priority>
    <lastmod>2019-09-16</lastmod>
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      <image:title>What is a Design Sprint?</image:title>
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      <image:title>What is a Design Sprint?</image:title>
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      <image:title>What is a Design Sprint?</image:title>
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      <image:title>What is a Design Sprint?</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1563053095889-ID9O7JIX873OU1KBFB9Q/design-sprint-day-5.png</image:loc>
      <image:title>What is a Design Sprint?</image:title>
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    <image:image>
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      <image:title>What is a Design Sprint? - Design Sprint Overview</image:title>
      <image:caption>The Design Sprint is a (typically 5-day) process for testing new ideas, validating products, and solving business problems. Originally created by the team at Google Ventures (GV), the Sprint framework was designed to condense the process of defining a problem, creating solutions, and testing with users into just one week. By bringing together a small team of key stakeholders for this intensive period, we democratize the problem-solving process by placing participants on an equal footing, regardless of title, standing, or office politics. Each participant has equal opportunity to champion a solution to the problem at hand and share with the group; however, the ultimate decision-making power is placed in the hands of a single person (aptly named the Decider for the duration of the Sprint). The exercises in a Sprint are explicitly designed to minimize the often endless debate and conversation that slows down the traditional group brainstorm. A variety of well-known companies and startups have used the Design Sprint process to help them execute quickly and pivot with purpose on their way to success, including: Uber, Slack, Blue Bottle Coffee, Flatiron Health, Airbnb, and more.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1563057420111-KRYH6ZO89S79R6CTT5FG/iterative-design-sprint.png</image:loc>
      <image:title>What is a Design Sprint? - Iterative Sprints</image:title>
      <image:caption>At the end of a 5-day Sprint, user testing offers a clear indication of the efficacy of the prototyped solution. Often, further testing and iteration can be beneficial, but don’t require an additional 5-day process. A truncated Sprint can be utilized, providing clearer direction on how to move forward.</image:caption>
    </image:image>
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      <image:title>What is a Design Sprint? - 3-Day, Solutions Sprint</image:title>
      <image:caption>During this shortened Sprint process, we focus our energies on understanding the core problem and outlining potential solutions. By the end of this 3-day process, clients will be in a position to champion solutions internally for user testing or development.</image:caption>
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    <image:image>
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      <image:title>What is a Design Sprint? - 1-Day Immersion Session</image:title>
      <image:caption>This one-day work session is designed to align core stakeholders around a clear articulation of the problem at hand, leaving little room for debate or disagreement around the core customer segments and/or opportunities that the team should focus on in order to move forward.</image:caption>
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      <image:title>What is a Design Sprint? - Who can benefit from the Sprint process?</image:title>
      <image:caption>The Design Sprint process can prove beneficial for any team looking to solve a problem, design a new product or service offering, or test an idea to prove its impact on their business. We have conducted Sprints focused on everything from technology and product/service development to logos and marketing ideas to company and product naming. While originally created to help small teams learn and iterate quickly, Design Sprints aren’t limited to startups and technology companies. This framework can prove invaluable for teams in any size organization. For example, we have seen great success implementing Design Sprints to help corporate teams think entrepreneurially and move fast. By gathering concrete feedback from real users, the outcome of the Sprint process can provide stakeholders with the demonstrable evidence necessary to champion their ideas within a large organization.</image:caption>
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      <image:title>What is a Design Sprint? - Space Requirements</image:title>
      <image:caption>The Sprint team will need a space that’s available without interruption for the duration of the Sprint week. White boards are hugely beneficial throughout the Sprint process; the selected space should either include white boards or at least clear wall space to accommodate a temporary solution. In addition, for the final days during which the team is conducting user testing, a small room for conducting interviews may be helpful.</image:caption>
    </image:image>
    <image:image>
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      <image:title>What is a Design Sprint? - User Testing Compensation</image:title>
      <image:caption>Depending on who is asked to participate in user testing on Friday, compensation may be warranted. (If testers are expected to be existing customers/partners, this may not be necessary.) It is generally acceptable to make these payments in the form of cash, cash gift cards, or retailer gift cards (such as Amazon). It is advised to have backup compensation available for those who show but aren’t needed.</image:caption>
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      <image:title>What is a Design Sprint? - Materials Requirements</image:title>
      <image:caption>Materials needed to facilitate the Sprint process include: sharpie markers, whiteboard markers, pens, pencils, blank white paper, post-it notes (more than you’d believe!) in varying sizes, tape, large &amp; small dot stickers, etc.. These materials are available for order via Amazon; for ease we have created a concise list here.</image:caption>
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      <image:title>What is a Design Sprint?</image:title>
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    <lastmod>2021-09-29</lastmod>
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      <image:title>IARE</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567447112576-3UID5RSXPC3ORGANXGAI/Screen+Shot+2019-07-06+at+1.11.51+PM.png</image:loc>
      <image:title>IARE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567446945491-I62LLRI0BP16K9DT8F62/Screen+Shot+2019-09-02+at+10.55.14+AM.png</image:loc>
      <image:title>IARE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1568907727883-M6X77VUCB038CKPGX6M7/IMG_1537.jpeg</image:loc>
      <image:title>IARE - Table 1</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1568930190023-JFBE4XF58NQTYG1TGHOG/IMG_1974.jpeg</image:loc>
      <image:title>IARE - Table 2</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1568930214036-Y5UUMUBNWI5GIYI31V5H/IMG_1981.jpeg</image:loc>
      <image:title>IARE - Table 3</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1568907783143-IKJB5N565XSOUI6O4I7K/IMG_1542.jpeg</image:loc>
      <image:title>IARE - Table 4</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1568907843501-L9XQTDG7DKUREVE8G179/IMG_1543.jpeg</image:loc>
      <image:title>IARE - Table 5</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1568907897398-F7CDKGL85VB5B3GCCDKB/IMG_1544.jpeg</image:loc>
      <image:title>IARE - Table 6</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1568930424438-B8CBNETU3HV0G91MMN7V/IMG_1983.jpeg</image:loc>
      <image:title>IARE - Table 7</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1568930456352-I7CW3LSCOECYNBOQCIPD/IMG_1982.jpeg</image:loc>
      <image:title>IARE - Table 8</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567448353880-BY2IFHFIUVQV8GHNR1FJ/Screen+Shot+2019-09-02+at+11.18.42+AM.png</image:loc>
      <image:title>IARE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567447112576-3UID5RSXPC3ORGANXGAI/Screen+Shot+2019-07-06+at+1.11.51+PM.png</image:loc>
      <image:title>IARE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093342267-TF32O8NS6QTZQIYQPFZN/IMG_2003.jpeg</image:loc>
      <image:title>IARE - Table 1</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093353055-NLQZ0HL3ULXU3ERET8AM/IMG_2004.jpeg</image:loc>
      <image:title>IARE - Table 1</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093362982-294ZS476LVU0EU7C5K67/IMG_1999.jpeg</image:loc>
      <image:title>IARE - Table 1</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093401581-YZQJOAWJHMCJDH2OGCC7/IMG_2001.jpeg</image:loc>
      <image:title>IARE - Table 1</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093491094-73MVQ93WNMPU76J0IV3C/IMG_2015.jpeg</image:loc>
      <image:title>IARE - Table 2</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093575806-RYDI4TKIZH12244EWJKP/IMG_2005.jpeg</image:loc>
      <image:title>IARE - Table 2</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093489304-YZIHEMONY7LUMH7RN1LO/IMG_2013.jpeg</image:loc>
      <image:title>IARE - Table 2</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093514799-1WNNNBP89JI1KF9CIIBM/IMG_2014.jpeg</image:loc>
      <image:title>IARE - Table 2</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093515843-P19DFAZ48J91ZXFW6X1D/IMG_2012.jpeg</image:loc>
      <image:title>IARE - Table 2</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093541277-GLQ9C9YEX3T8TK79GUD3/IMG_2008.jpeg</image:loc>
      <image:title>IARE - Table 2</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093689867-BMBVTF5KP223HGCB1I83/IMG_2020.jpeg</image:loc>
      <image:title>IARE - Table 3</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093681125-SA10RKHWAFV5TNN9NDZX/IMG_2021.jpeg</image:loc>
      <image:title>IARE - Table 3</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093731570-8RBOU9WHIRCTWX1X4ZY1/IMG_2019.jpeg</image:loc>
      <image:title>IARE - Table 3</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093724204-NC38DC2LSWT4IMQZ4IR6/IMG_2018.jpeg</image:loc>
      <image:title>IARE - Table 3</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093765931-6T1RDOYWMO656ZL7QL14/IMG_2017.jpeg</image:loc>
      <image:title>IARE - Table 3</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093894310-CA09KZTA0SO63LUD8SDO/IMG_2026.jpeg</image:loc>
      <image:title>IARE - Table 4</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093894917-1G93QZT87FTIBJY8S51X/IMG_2025.jpeg</image:loc>
      <image:title>IARE - Table 4</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093952008-PDB1C454QVBSSRRC0KDQ/IMG_2024.jpeg</image:loc>
      <image:title>IARE - Table 4</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093948577-ODGQIENYAJ7F552QJ7CB/IMG_2023.jpeg</image:loc>
      <image:title>IARE - Table 4</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569093969320-XIOTERBOU10LW5P3JP0E/IMG_2022.jpeg</image:loc>
      <image:title>IARE - Table 4</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094074830-SXTTXWUK0OKGYTS45H84/IMG_2031.jpeg</image:loc>
      <image:title>IARE - Table 5</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094065323-A659Z4CQT3U0VFDXSX0V/IMG_2030.jpeg</image:loc>
      <image:title>IARE - Table 5</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094086045-SBV2ANVHY3K3NTH9U9ON/IMG_2029.jpeg</image:loc>
      <image:title>IARE - Table 5</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094129836-DKBWFML2FAITUZGYJUHH/IMG_2028.jpeg</image:loc>
      <image:title>IARE - Table 5</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094123399-M33C7IIGZWX06TWRWJHQ/IMG_2027.jpeg</image:loc>
      <image:title>IARE - Table 5</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094249631-4LUGP297XR9THIXYGMEJ/IMG_2035.jpeg</image:loc>
      <image:title>IARE - Table 6</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094249943-S1RY6TE2EVH0KEK90SZZ/IMG_2036.jpeg</image:loc>
      <image:title>IARE - Table 6</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094274484-JZ1F5CV3UCA0N04MXINE/IMG_2034.jpeg</image:loc>
      <image:title>IARE - Table 6</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094273044-XDKHBBVW8VCAQKHQHJ5E/IMG_2033.jpeg</image:loc>
      <image:title>IARE - Table 6</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094285586-N550R06BR7TARBO3R224/IMG_2032.jpeg</image:loc>
      <image:title>IARE - Table 6</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094367133-IS5PV5XVP2SM4EC1IYXU/IMG_2037.jpeg</image:loc>
      <image:title>IARE - Table 7</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094367251-0BQ5NPFCW53AF7FDKE5K/IMG_2040.jpeg</image:loc>
      <image:title>IARE - Table 7</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094391507-XFCWFZ98FBJFL747OTRZ/IMG_2041.jpeg</image:loc>
      <image:title>IARE - Table 7</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094394443-U9EX9726X4HQPERR3D9N/IMG_2039.jpeg</image:loc>
      <image:title>IARE - Table 7</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094504876-JO6V2RH9DXRETZF1SX11/IMG_2046.jpeg</image:loc>
      <image:title>IARE - Table 8</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094458010-QF7E6CGQ2226GRS6KI0Y/IMG_2047.jpeg</image:loc>
      <image:title>IARE - Table 8</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094534111-I64V8Q70DD109IC1M9PD/IMG_2044.jpeg</image:loc>
      <image:title>IARE - Table 8</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094539923-SDKHQG4UY9DXTO8JQIX2/IMG_2043.jpeg</image:loc>
      <image:title>IARE - Table 8</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094549027-477ZLUJSBQQ064OC1FJM/IMG_2045.jpeg</image:loc>
      <image:title>IARE - Table 8</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1569094550357-5VXR2A7QMIMDPCE5GT21/IMG_2042.jpeg</image:loc>
      <image:title>IARE - Table 8</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567460977357-VECBWTMIYDLB4CAQWX97/Screen+Shot+2019-07-06+at+1.11.51+PM.png</image:loc>
      <image:title>IARE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567458589900-D2V8KMLUL0C1GCP4KBKT/Screen+Shot+2019-09-02+at+2.09.30+PM.png</image:loc>
      <image:title>IARE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567447112576-3UID5RSXPC3ORGANXGAI/Screen+Shot+2019-07-06+at+1.11.51+PM.png</image:loc>
      <image:title>IARE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567459814404-6AYY9UXW9YG9UZ2E2DX9/Screen+Shot+2019-09-02+at+2.30.00+PM.png</image:loc>
      <image:title>IARE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567447112576-3UID5RSXPC3ORGANXGAI/Screen+Shot+2019-07-06+at+1.11.51+PM.png</image:loc>
      <image:title>IARE</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/598b3e70d2b8578f99640c55/1567444549056-52R0C0UNHWPE9LCY3NFA/cD03MGVkNTVmYWU4MzZjZjg0MjhjOWE0ODNhYzY3MmU4NSZnPTdjNTk2M2QxYTJmMTgyMTEwNzU2Mzg5MDg4NDVlMjc2.jpg</image:loc>
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